Scan to add us on WeCom
Case Study · Home Building Materials Exports
Choosing Singoo Again:
An Edge Banding Maker’s Second Global Start
An early entrant in the edge banding industry had largely stopped its online partnership by 2022. In 2025, it chose Singoo again with a new energy storage project, and one project won RMB 300,000–400,000 in new customer orders within 4 months.
Closed in one of the projects
From project to new customer deal
One for energy storage, one for edge banding
Energy storage project upgraded to AI for faster replies
Background
The Second Partnership Started with a New Project
In late 2020, the company first worked with Singoo on a Google-optimized brand website and Google Ads. By 2022, the partnership had largely stopped.
In late 2024, Singoo learned the company had moved into energy storage, a sector our team has worked in for years. After meeting again, both sides agreed to restart the partnership with a social project for energy storage.
How We Worked Together
Restart with the New Project, Then Bring Back the Original Line
First Partnership
Google brand website + Google Ads.
Partnership Paused
The project largely stopped.
Partnership Restarted
Social project launched, focused on energy storage products.
Edge Banding Returns
Added a social project for edge banding.
AI Upgrade
Energy storage project upgraded to AI for faster inquiry handling.
Results
RMB 300K–400K in New Customer Orders in 4 Months
Closed in one of the projects, within 4 months
Client’s View
Why They Came Back
Professional, Sincere, Easy to Work With
A professional team and direct communication make working together effortless.
A Tool Ecosystem That Cuts Costs
Social and AI tools serve the business as one system, helping the company cut costs and work more efficiently.
Fast Change, Fast Innovation
Products and playbooks evolve quickly, unlike others on the market.
Going Global from China · Choose Singoo
Get Your Custom Global Plan
A pause is fine. A new project is a new starting point.
Scan to add an advisor and get a custom plan
FAQ
Taking Home Building Materials Global? Questions You May Have
We stopped working together before. Can we start again?
Yes. This company ran a Google-focused website and Google Ads in 2020, and the work largely stopped in 2022. In 2025 it came back with a new energy storage project, and one of its projects closed RMB 300,000–400,000 in new-customer orders within 4 months.
We have two unrelated product lines. How should we do social media?
Run them as separate projects. This company runs one social project for energy storage and one for edge banding, each aimed at its own customers.
How can social media help launch a new product line?
This company started with the new energy storage project: it launched a social project focused on storage products and, once that worked, brought the edge banding line back on board.
What if inquiries are handled too slowly?
Add AI. After the energy storage project was upgraded with AI, inquiries were handled faster. Learn about AI Sales Agent.
What does the company need to contribute?
Assign a dedicated contact who knows the products and cooperates closely, and have the owner involved and eager to learn. That’s how this company stuck with it and succeeded.
Why did they choose to come back?
The client says the team is professional, communication is direct and working together is easy; the social and AI tools form a complete system that cuts costs and improves efficiency; and products and methods evolve quickly.
Solutions
Explore Solutions by Product and Industry
AI Agent Products
Industry Solutions
Book an AI Agent Demo
Leave your contact details and an advisor will get back to you shortly
Email us at zhangleilei@singoo.cc or call +86 159 2115 6139.
Follow on WeChat
WeComFREE CONSULTATION