Believing Is Seeing:
A Textile Machinery Maker’s Journey to a Global Brand

Yes. This company makes computerized flat knitting machines for collars, sweaters and shoe uppers, with overseas social media as its main lead channel. Each inquiry costs about US$2, mostly from developing countries, and it wins orders every year.

This company launched overseas social media first as its main channel and added a brand website about a year and a half later to showcase its strengths and capture inquiries. The order can follow your resources and target markets.

This company tried Google, but costs were clearly higher and results were average, so it made social media its main channel. Channel performance differs by product and market, so test before committing.

Yes. In this case even single-machine orders close, and orders build up steadily year after year.

At the start, one person here handled both domestic and export sales and handed overseas promotion to a professional team; as orders grew, the company built a dedicated team of 2 sales reps and 1 operations specialist. Learn about AI Social Media.

A long-term mindset. The head of this company reviews operating data and market changes personally every month, never chasing a one-time spike and focusing on steady accumulation.